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Counting the Japan-China Business Costs of Nationalist Politics

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1 year
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Ethan McGowan
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Ethan McGowan is a Professor of Financial Technology and Legal Analytics at the Gordon School of Business, SIAI. Originally from the United Kingdom, he works at the frontier of AI applications in financial regulation and institutional strategy, advising on governance and legal frameworks for next-generation investment vehicles. McGowan plays a key role in SIAI’s expansion into global finance hubs, including oversight of the institute’s initiatives in the Middle East and its emerging hedge fund operations.

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Nationalist politics inflates Japan–China business costs, risking $292.6B in trade
Controls and bans snarl inputs, travel, and seafood, squeezing factories and SMEs
The fix: de-risk, don’t decouple—transparent dashboards, precise licenses, targeted insurance

A single number frames the stakes: $292.6 billion, the recorded value of Japan-China trade in 2024. That is the market-sized cliff edge both economies approach whenever politics plays to the crowd. The trade is not abstract. It involves chip equipment and plastics, scallops and sea cucumbers, along with phones, servers, and clothes. It supports over 31,060 Japanese companies based in China and the everyday logistics that keep them functioning. It also works alongside a tourism engine that welcomed 6.98 million Chinese visitors in 2024, who spent an estimated $11.14 billion across Japan. When nationalist lines harden, the ledger bleeds on all three fronts at the same time. Bans return, travel is discouraged, licenses tighten, and bookings vanish. The message is clear. Business costs in Japan and China are rising quickly, affecting voters where they work, buy, and sell.

Japan-China Business Costs: The Trade Arithmetic

The trade base is broad and deep. In 2024, total bilateral trade reached $292.6 billion, with China once again Japan’s largest trading partner, and Japan ranking among China's top three. These ties are concrete. Japan sells semiconductor gear, chemicals, machine parts, and advanced materials to China. China sells telecom hardware, computers, garments, and components to Japan. A shock in either direction sends ripples through both economies within weeks. It shows up in order books at Tokyo Electron and delivery schedules at Chinese ports. It is reflected in the price tags on store shelves. That is the reality of Japan-China business costs when politics turns sharp.

The same calculations apply to investment and corporate presence. As of late 2023, Japanese companies maintained 31,060 bases in China. Even with "de-risking" strategies, those numbers mean supply chains, staff, and sunk capital remain rooted on the mainland. Surveys show thinner margins in China than in Southeast Asia. Yet scale persists because proximity, market size, and vendor depth still matter. None of this goes away when leaders trade barbs. It only increases the operating risks and compliance costs for firms that cannot uproot quickly without losing value. Calls to "decouple" ignore the financial realities companies must manage. Japan-China business costs are not optional line items. They are woven into how both sides make and move goods.

Figure 1: China supplied 22.5% of Japan’s imports and took 17.6% of its exports in 2024 — a $291.7B flow that turns volatile when politics hardens.

Critical Inputs, Fragile Links

Supply chains depend on a few chokepoints, and those chokepoints are affected by politics. In late 2023, China began requiring export permits for key graphite used in EV battery anodes. This move hit Japan, South Korea, and the United States hardest — the top buyers of both natural and synthetic graphite. It slowed procurement cycles and increased license risk. Earlier warnings had already raised concerns about gallium and germanium, which are essential for compound semiconductors. Even as volumes normalized later, the message remained: controls can tighten unexpectedly, and downstream industries must prepare. For Japan’s EV, electronics, and defense sectors, the risk is evident. These are low-volume but high-leverage minerals. The cost of a missing ton is not just the ton; it is the halted production line it causes. Japan-China business costs include this hidden slack capital, paid to protect against sudden policy changes.

Rare earths tell a similar story. China is still the dominant processor. Licensing rules and lists have changed with the geopolitical landscape, including steps in 2025 to streamline rare-earth export licenses after earlier tightening caused sharp monthly swings in magnet exports. Japan has reduced its direct dependence since the 2010 shock, but it still sources a significant share of its supply from Chinese processors. Finding substitutes and alternative supply routes is slow and costly. When nationalist rhetoric rises, the risk premium on each shipment also increases. That premium is reflected in insurance, buffer stocks, and rerouting through third countries — all costs initially borne by firms and then passed on to consumers. Japan-China business costs here are mostly hidden until they become evident. They surface when an EV launch is delayed or when an industrial motor costs more than last quarter. Politicians see polls. Manufacturers see parts lists.

A similar tension exists within semiconductors. In 2023, Japan restricted exports of 23 types of chipmaking equipment, aligning with U.S. controls but without naming any countries directly. China, for its part, was quick to buy tools in advance. In 2024, it imported about $47 billion in semiconductor equipment; roughly $14.3 billion — about 30% — came from Japan. These controls raise compliance costs and alter demand. Beijing rushes to buy and then, when politics sour again, slows or redirects purchases. Japanese tool manufacturers face inconsistent orders and license challenges; Chinese fabs contend with capital plans tied to geopolitical factors. The end result is volatility that reduces investment efficiency on both sides. In simple terms, the more engaged the crowd is, the more the factory pays. Japan-China business costs are built into the capex meetings each quarter.

Tourism and Services: The Quiet Engine at Risk

Tourism may not dominate boardroom discussions, but it certainly shows up in cash registers. In 2024, 6.98 million Chinese visitors returned to Japan. They were among the highest spenders, with estimated outlays totaling $11.14 billion and inbound spending totaling $52.29 billion. Hotels, shops, restaurants, and transport companies prepared for that influx. Then politics shifted. In mid-November 2025, China advised its citizens against traveling to Japan. Airlines offered changes and refunds, and group bookings dried up. Analysts estimated a near-term loss of about $1.2 billion in visitor spending. This is not abstract nationalism. It translates to lost hours for part-time workers, reduced margins for small retailers, and shelved seasonal plans for regional cities that rely on visitors. Japan-China business costs strike hardest where resources are limited.

Figure 2: Chinese visitors accounted for about one-fifth of all tourist spending in 2024 — revenue that disappears first when travel advisories spike.

The seafood crisis demonstrates the same dynamics. China's blanket ban on Japanese seafood in 2023 cut off scallop shipments to its largest market, forcing processors to reroute and apply for new permits. Following a partial easing in mid-2025, shipments returned from permitted regions were subject to strict documentation requirements. By November 2025, amid fresh diplomatic issues, reports indicated that bans would be reimposed. Each switch carried costs: re-registration fees, compliance checks, idle capacity, and marketing budgets to attract new buyers. The industry adjusted by exploring alternative hubs in Southeast Asia and North America, but the time and capital spent on unproductive efforts are costly. When nationalist sentiment rises, private-sector actors pay in cash, time, and uncertainty. Japan-China business costs appear on every balance sheet in a disrupted value chain.

Policy: De-risk Without Decoupling

The policy issue is not about ideology. It’s about timing. Security concerns won’t go away, and democratic leaders will occasionally speak hard truths. The challenge is to prevent political theater from causing commercial damage. For Tokyo, the first step is supply-chain insurance. Expand targeted subsidies for second-source capacity in allied markets for a short list of inputs: battery-anode graphite, rare-earth magnets, and compound-semiconductor wafers. Tie support to precise sourcing data and reliable delivery times. This approach lessens the damage from each regulatory shock without pretending that global capacity can shift overnight. For Beijing, the first action should be predictability. Adjust export licensing windows and travel warnings to lead to de-escalation rather than escalation. Make safety criteria clear. Publish timelines. The goal is not to lose leverage, but to avoid undermining the demand that drives growth. In both capitals, the guiding principle should be simple: reduce Japan-China business costs before they spiral out of control.

Education systems and local governments have a stake in this. Universities in both countries rely on exchange students, joint labs, and partnerships that are sensitive to risk signals. When travel advisories increase, applications decrease. When product bans make headlines, collaborative research suffers. The solution is practical. Establish long-term frameworks for visa processing, research staff mobility, and lab procurement that are protected from short-term political conflicts. Create credit-bearing virtual exchange modules with short in-person residencies that can rotate among campuses if advisories are raised. Encourage prefectures and provinces to align tourism campaigns with business visitor support, facilitating market-testing trips for small and medium enterprises even as leisure travel declines. These measures will not end nationalism. They will lessen its costs for students, teachers, and local firms that have no say in foreign policy yet bear its consequences.

Critics might argue that restraint invites pressure. They may contend that only hard lines deter aggression. Recent experience shows otherwise. The harshest measures — total seafood bans, sweeping travel warnings, and broad export controls — do not alter the other side’s fundamental stance. They raise prices, cut services, and trap both countries in emotional cycles that are costly to escape. A more innovative approach combines a firm stance on security with measurable limits on commerce: short sanctions windows, precise licensing with transparent appeal processes, and time-limited advisories with objective triggers. These strategies reduce the urge to escalate by lessening the domestic gain from performative outrage. None of this is weak. It is a necessary organization. It prevents nationalist politics from draining the household budget. Japan-China business costs fall when predictability increases.

What an Evidence-Led Reset Looks Like

Start by being transparent about the macro ties. Release a quarterly, joint dashboard of bilateral exposure: trade volumes by sector, direct-investment stocks, tourism and education flows, and compliance delays linked to licensing. Both sides already have this data. Sharing it reduces rumor-driven swings and allows businesses to plan. Next, institutionalize fast-track procedures in three areas — tourism, food safety, and industrial inputs. Tourism fast-tracks should include mutually recognized security protocols so that travel warnings, if necessary, are time-limited and specific. Food-safety fast-tracks should establish sampling schedules and lab standards in advance, with automatic reinstatement upon attainment of the threshold. Industrial input fast-tracks should define red lines for dual-use items while allowing annual "general licenses" for low-risk customers, along with audits. Each of these lanes is designed to reduce costs for Japan-China business, rather than relying on goodwill.

For educators and administrators, immediate local actions are necessary. Map the proportion of your student body and endowment income that depends on cross-border flows. Pre-approve alternative host campuses for exchange students. Negotiate research supply agreements with at least one vendor outside China and Japan for items likely to be subject to export controls. For policymakers, focus incentives where delays are most detrimental. Expand purchase-order insurance for small and medium enterprises facing sudden export restrictions. Support new seafood processing capacity in third countries with sunset clauses linked to risks returning to historical levels. For businesses, the guiding principle is to prepare for interruptions. Maintain ninety days of inventory for the three inputs most likely to experience a licensing shock. Diversify payment options to ensure transactions can proceed even as sanctions lists expand. None of these actions will capture headlines. All of them will keep salaries intact when news stories change.

Concerns remain. Some will argue that tightening controls is intentional: the cost is a feature, not a bug. However, industry evidence shows backlash. Japan’s toolmakers faced rapid fluctuations in orders from China as licensing windows opened and closed. In critical minerals, new paperwork for rare earths in 2025 created month-to-month volatility without altering allied strategies. In the seafood industry, bans harmed Japanese coastal communities and Chinese wholesalers and restaurants that had built menus around Hokkaido scallops. The policy takeaway is not to compromise on core security. It’s about segmenting tools so that national security remains credible while commerce remains predictable. This approach minimizes domestic political rewards for provocation on either side. Japan-China business costs are lower in a world governed by rules and timelines than in one governed by gestures and shocks.

Return to the number. $292.6 billion. That is the value at stake before considering tourist spending, student exchanges, and sunk costs. It reflects the bills that nationalism quietly presents to small businesses, city budgets, and family finances when leaders engage in harsh rhetoric for short-term approval. The choice is not between patriotism and profit. It’s between chaotic costs and disciplined leverage. The record from 2023 to 2025 shows rapid bans, warnings, and controls that do little to address the underlying issues, while Japan-China business costs keep rising. The way forward is practical: reduce risks where the system is vulnerable, share what both sides already understand, and manage the most severe tools transparently. Politics will continue to probe the boundaries. The task now is to strengthen the economic foundations. The crowd will still get its show. But the factory, the fishery, the shop, and the school shouldn’t have to pay for the ticket.


The views expressed in this article are those of the author(s) and do not necessarily reflect the official position of the Swiss Institute of Artificial Intelligence (SIAI) or its affiliates.


References

Al Jazeera (2025). China to suspend imports of Japanese seafood amid diplomatic row: reports (Nov 19, 2025).
Associated Press (2025). Japan resumes seafood exports to China 2 years after Fukushima wastewater release (Nov 7, 2025).
Associated Press (2025). China lifts a nearly 2-year ban on seafood from Japan (Jul 1, 2025).
Bloomberg (2025). Japan Tourism Faces $1.2 B Hit as Trip Cancellations Spike on China Rift (Nov 20, 2025).
Dentsu-ho (2025). The True Profile of Chinese Visitors to Japan (Part 1) — JNTO-based count of Chinese visitors in 2024.
Japan Ministry of Foreign Affairs (2025). China’s Economy Overview / Japan–China Economic Relations (Apr 2025).
Mainichi (2025). China reimposes Japanese seafood import suspension (Nov 19, 2025).
Reuters (2023). Japan restricts exports of 23 types of chipmaking equipment (Mar 31, 2023).
Reuters (2023). China to require export permits for some graphite products (Oct 20, 2023).
Reuters (2025). Japan counts cost of China’s travel boycott as tensions flare (Nov 19, 2025).
TIME (2025). How the China–Japan Rift Could Cost Both Countries (Nov 2025).
TrendForce (2025). China’s 1H25 Chip Equipment Imports From Japan Dip 2.9% — Largest Source of Tools; 2024 share ≈30% (Oct 13, 2025).

Picture

Member for

1 year
Real name
Ethan McGowan
Bio
Ethan McGowan is a Professor of Financial Technology and Legal Analytics at the Gordon School of Business, SIAI. Originally from the United Kingdom, he works at the frontier of AI applications in financial regulation and institutional strategy, advising on governance and legal frameworks for next-generation investment vehicles. McGowan plays a key role in SIAI’s expansion into global finance hubs, including oversight of the institute’s initiatives in the Middle East and its emerging hedge fund operations.